Just a few years ago, you could upload your resume to one of the top jobs sites, click a few times to apply for some jobs, and consider your job search well underway. Today, that isn’t enough. The job market is becoming increasingly competitive. Hiring managers are overwhelmed with applications and are looking at new and different ways to recruit online. Hiring has changed and so has job searching. It’s more complicated than it used to be and job seekers need to be prepared to use all the online job search tools to their advantage. Online job searching often seems like it can be a complicated endeavor. It doesn’t have to be – there are tips and tricks you can use to make the process run smoothly and simply. Alison Doyle will provide you with everything you need to know on how to build your career and find a new job.
Goals for the reader:
This book will provide you what you need to know and step you through the process of online job searching, professional branding, social and professional networking, and career building with uncomplicated advice, tips, and techniques on how to effectively find a new job and grow your career.
This book will provide you what you need to know and step you through the process of online job searching, professional branding, social and professional networking, and career building with uncomplicated advice, tips, and techniques on how to effectively find a new job and grow your career.
Table of Contents
Introduction
Chapter 1: Building Your Brand
-What’s Your Brand
-How to Create Your Professional Brand
-Professional/ Personal Networking: LinkedIn, Facebook, Other Sites
-Writing a Blog
-Optimize Yourself – How to Use SEO to -Boost Your Google Ranking
Chapter 2: Online Career Networking
- Benefits of Online Networking
- Strategies to Build Your Network
- How to Use Your Network Online (Create Profile, Communicate, Find Contacts, Referrals)
- Top Networking Sites
Chapter 4: How to Job Search Online
- How to Start a Job Search
- Email / Internet Job Search Alerts
- How to Apply
- Online Job Applications
- How to Follow Up
Chapter 5: Where to Find Jobs
- Job Search Sites
- Job Search Engines
- Niche Sites
- Company Sites
- Social Networking Sites
Reviews
Joyce Lain Kennedy, Syndicated careers columnist and author of 'Job Interviews For Dummies, 3rd Edition'...
"This is an important book and a must-read for all job seekers who don't want to be left behind yesterday's hill. About.com job search guide Alison Doyle unwraps the mysteries of Internet job search, the transformative technology that increasingly determines who gets what job. Living in a super-competitive job market, it's now crystal clear that the decade-old strategy of zipping-off-resumes-to-job boards-and-waiting-for-a-call isn't working the way it once did. In 'Internet Your Way to a New Job', Alison rounds up and explains in plain words all the new tools (which, like Blackberry resumes, seem to have been invented last week). Her topics range from branding yourself and smarter online networking, to confidential job search and trendspotting (what's likely to be invented next week). Millenial or Boomer, trust Alison to make understanding the new tools easy for you."
Julie Craft, VP, Simply Hired, Adjunct Professor & Career Consultant...
"It is very timely and refreshing to see Alison Doyle capture the true power of career networking and the urgent priority of developing an online presence to prosper in today's Internet-driven world! Her play-by-play professional brand building techniques and optimization tactics put success within everyone's reach! With more than 64 million active Facebook users today and more than 17 million professional LinkedIn profiles online, it is not surprising that employers are turning to these leading networks as a top recruitment source, and Alison has done a brilliant job of not only identifying these 'must-use' job seeker networks, but she has provided the online tools to take your career to the next level! This is a supurb resource and practical guide for every active or passive job seeker!"
Paul Forster, CEO, Indeed.com...
"Job seekers are competing against thousands of others who are taking full advantage of the speed and efficiency of online job searches. Alison Doyle clearly explains the steps, resources and tools necessary to land a job in today’s workplace. This will help anyone looking for a new job!"
Rob McGovern, CEO of Jobfox and author of Bring Your “A” Game....
"Alison Doyle gets it. With the development of new Web 2.0 tools, the rules of job searching have dramatically changed. Internet Your Way to a New Job goes beyond just showing you how to hunt for jobs. It shows you how to be the hunted."
About the Author
Alison Doyle, the About.com (About.com is part of the New York Times Company) Guide to Job Searching (jobsearch.about.com), has more than twenty years of experience in human resources, career development, and job searching. She has spent the last sixteen years in a college career services office, currently as Associate Director for Information Technology and Employer Relations at Skidmore College. She is the author of The About.com Guide to Job Searching. Alison also writes the Alison Doyle Blog (alisondoyle.com).
